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March 9, 2016

Swisscom Extends Contract With 3 Screen Solutions To Build On Award-Winning Innovation With Development Roadmap


Swisscom further commits to its partnership with 3 Screen Solutions to develop a roadmap of services, applications and other innovations that will enhance the viewer experience

Swisscom TV 2.0 is widely acknowledged as having set a new benchmark for immersive, joined-up cross-screen content discovery and usability

Ludwigsburg, Germany, March  9, 20163 Screen Solutions (3SS), a leading provider of customized software solutions and services to the multiscreen digital entertainment industry, today announced that Swisscom AG, Switzerland’s leading diversified telecom service provider, has extended its agreement with 3 Screen Solutions for the development of innovations to enhance the user experience for Swisscom’s IPTV audiences.

3 Screen Solutions had earlier been appointed by Swisscom as software developer of the groundbreaking viewer interface for Swisscom TV 2.0.

This technology collaboration soon achieved success following its 2014 launch: At the Videonet Connected TV 2015 Awards ceremony during the Connected TV World Summit 2015, Swisscom TV 2.0 won the award for “Best TV/Video Service Update or Launch.” Swisscom TV 2.0 was earlier named “Best Multiscreen TV Service” at the 2015 TV Connect Awards.

Swisscom has been widely credited for its pioneering innovation since the beginning of the Swisscom TV 2.0 initiative, in particular for taking the bold move to develop an Android STB. As part of the ambitious project, 3 Screen Solutions developed frontends for STBs, iOS, Android and WP7 smartphones plus iOS and Android tablets.

The aim for the renewed development programme with 3 Screen Solutions is to leverage new technologies to benefit Swisscom’s existing and future subscribers. 3 Screen Solutions continues to serve as Swisscom’s ‘extended workbench’ providing insourcing knowhow in UI development.

“Swisscom TV 2.0 has been a tremendous success, and we greatly appreciate the support provided by the talented team at 3 Screen Solutions in developing such an innovative user interface platform in accordance with our specifications,“ said Peter Fregelius, Head of TV & Entertainment Technology at Swisscom. Fregelius added: “Now we will look deeper into the user journey, and the wider network, to discover how the next generation of technology can make Swisscom TV 2.0 even better for viewers.”

“Realizing maximum return on investment in content is business-critical for TV providers in today’s fragmented media market. So the savvy service provider is motivated to take advantage of new technologies such as UHD and cloud-based possibilities to make the numbers add up,” commented Ulrich Beutenmüller, Managing Director at 3 Screen Solutions.

Beutenmüller added: “We take pride in supporting Swisscom TV 2.0, we congratulate their successes, and we look forward to working closely with Swisscom on new service developments.”

For further information on 3SS, please visit

About Swisscom TV 2.0

Swisscom TV 2.0 was launched in 2014 and has developed into Switzerland’s leading “next-generation” digital TV platform in a short period of time. Swisscom TV has over 1.33 million subscribers in total, of which around 60% are enjoying Swisscom TV 2.0. Customers particularly value the service’s simple operation, the large selection of channels and content on demand, as well as the practical replay and record functions. Thanks to cloud technology, customers can enjoy all of their saved content on their mobile devices regardless of the time and irrespective of whether they are at home or on the move.

About 3 Screen Solutions

3 Screen Solutions helps bring video to any screen – with passion and vision. Established in 2009, 3SS is a world class innovator in the provision of advanced software solutions and services to blue-chip service providers, CE innovators and integration specialists in the multiscreen consumer entertainment ecosystem. Major satellite, cable, IPTV, OTT and mobile TV network operators and brand owners have benefitted from 3SS’ creativity and capabilities. These include Unitymedia, Kabel Deutschland, Swisscom and 02/Telefonica. Many leading hardware and network providers and SIs have selected 3SS to help optimize the services they provide to their customers. 3SS innovations have supported Eutelsat, Siemens, Rovi and Netgem. High profile retail brands also rely on solutions from 3SS to help enhance and extend their audience engagement, including Warner Brothers, ProSiebenSat.1, Red Bull Media House and BOSCH. Over 130 million people are discovering and enjoying content enabled by 3 Screen Solutions.

For media information:

Cyntia Ritchie 20 45187555

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