August 11, 2015
Germany’s N-Tv Selects 3 Screen Solutions To Build New HbbTV News App And To Help Enhance Viewer Experience
Leading news channel n-tv, part of media group RTL Deutschlandhas selected 3 Screen Solutions to develop its new n-tv app
After a competitive selection process, 3SS will create the new n-tv app to meet the HbbTV technology standard, the fast-growing technology specification which enables interactivity and facilitates access to additional content for viewers
Further establishes 3 Screen Solutions as the specialist developer integrator which content owners are increasingly turning to help engage and retain audiences
Ludwigsburg, Germany, August 11, 2015 – 3 Screen Solutions (3SS), a leading provider of customized software solutions and services to the multiscreen digital entertainment industry, today announced that has been appointed by leading German news channel n-tv to develop its new n-tv app. After a competitive selection process, 3 Screen Solutions was selected to design the new n-tv application end-to-end, embracing the increasingly prevalent HbbTV technology standard, and to implement the new app for usage on multiple consumer devices.
HbbTV is increasingly being embraced by content owners because this standard enables interactivity, such as via a red button. By adopting HbbTV, broadcasters are helping viewers to more seamlessly enter a smart TV web-connected environment on their devices, enhancing the viewer experience by making complementary content readily available. The result is that consumers have the opportunity to engage with the content owner’s brand for more time, on more screens, thereby encouraging viewer loyalty.
“3 Screen Solutions has a deep understanding of what makes a great viewer experience across multiple screens, and how to make it all happen seamlessly,” commented Eva Messerschmidt, Head of New Media at n-tv. “We were impressed by their innovative ideas and collaborative approach, and so we’re looking forward to sharing the new n-tv app with our valued audience,” she added.
“We are really excited that n-tv has selected us to develop this important new app, and we’re eager to help provide a more powerful user experience to the n-tv audience,” commented Kai-Christian Borchers, 3 Screen Solutions Managing Director.
“We look forward to working closely with the n-tv team and laying the groundwork for what we hope will be a strong and enduring relationship,” he added.
Since its inception in 2009, 3 Screen Solutions has built a strong reputation for outside-the-box technology innovation, high quality software development capabilities and world-class systems integration skill. At the heart of 3SS’ business and philosophy is an abiding commitment to conceptualize, create, deliver and support solutions that help customers truly harness the potential of multiscreen. 3SS helps leading TV service providers and their partners to capture and retain viewers’ attention, to grow audiences by leveraging the unique capabilities of an integrated multi-device technology and business strategy, and to help maximize profit potential.
n-tv is Germany’s premier news channel offering its viewers the latest news on politics, business, sports and society news around the clock. n-tv’s programs typically feature a high proportion of live broadcasts and breaking news. Thanks to the Mediengruppe RTL Deutschland’s international network of reporters the news station can report from anywhere in the world with up-to-the-minute news. Not only that, n-tv is known for providing the most extensive business reporting on German television. Every single day n-tv broadcasts premium and up-to-date news from the stock exchange, corporate news and topics of interest to consumers – the results of solid research, understandably packaged and professionally presented. The n-tv program is rounded off with top of the line documentaries, magazines and talk shows. For some years now n-tv has also pursued a thoroughly successful multi-platform strategy that keeps its viewers and users up-to-date on the latest developments via online, mobile, Smart-TV or Smart Watch.
About 3 Screen Solutions
3 Screen Solutions GmbH & Co KG helps bring video to any screen – with passion and vision. Established in 2009, 3SS is a world class innovator in the provision of advanced software solutions and services to blue-chip service providers, CE innovators and integration specialists in the multiscreen consumer entertainment ecosystem. Major satellite, cable, IPTV, OTT and mobile TV network operators and brand owners have benefitted from 3SS’ creativity and capabilities. These include Unitymedia, Kabel Deutschland, Swisscom and 02/Telefonica. Many leading hardware and network providers and SIs have selected 3SS to help optimize the services they provide to their customers. 3SS innovations have supported Eutelsat, Siemens, Rovi and Netgem. High profile retail brands also rely on solutions from 3SS to help enhance and extend their audience engagement, including Warner Brothers, ProSiebenSat1, Red Bull Media House and BOSCH. Over 130 million people are discovering and enjoying content enabled by 3 Screen Solutions. www.3ss.tv